Websites need to be created in a way that not only attracts visitors, but also engages them in a way that’s relevant. If that doesn’t happen, they simply hit the “back” button to look at the other search results. Now you’ve lost the opportunity to talk to a potential donor, volunteer or member.

Learn the five essential elements for your website that will attract and engage visitors to help them see what your organization is all about.

To attract these visitors, it’s important to think about Search Engine Optimization. SEO has changed plenty in the last year and more recently with the latest Google algorithm change named Hummingbird. Join us as bust through the myths around these changes and understand the facts to keep your nonprofit website ranking well.